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KBMS Commitments to Hospitals Through Brand Building Services
Social Media Promotion
o Facebook & Google Ads (paid by Kaizen BMS, not hospital).
o Builds visibility and trust online → patients share experiences → organic referrals.
Public Activities
o Health camps, seminars, awareness programs.
o Creates goodwill and positions hospital as socially responsible.
o People talk about hospital initiatives → natural word‑of‑mouth.
Unit Marketing with Executives
o One dedicated executive for each client hospital (paid by Kaizen BMS, not hospital).
o Entire Kaizen BMS team promotes hospital brand to referring doctors & pharmacists.
o Strengthens referral network and community awareness.
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